As a local business, we were keen to work with Urban&Civic and creative agency Hello Hackenbacker to produce an amazing 489 linear metres of hoarding graphics to advertise this new local development site, using a mixture of full coverage design and cut to shape panels to maximise budget.
Attention to detail was key on this prestigious site, with precise colour matching to the current timber hoarding in place, anti-graffiti coatings and even colour coded screws being employed, to ensure the site hoardings and signage reflected the high quality of the development.
Wintringham is a key part of St Neots’ growth aspirations and the Eastern Gateway to the town.
From day one we have been looking for trusted local partners to work with, not only to deliver great quality work on the development, but also to grow with us and be part of ensuring St Neots grows too, with opportunities to showcase the talent, hard work and drive that is a key part of the town’s success.
It’s been great working with an industry-leading local business like MacroArt in bringing the Wintringham story to life.
Rebecca Britton, Urban&Civic
Despite the size of the task, close collaboration between Hello Hackenbacker, MacroArt and Urban&Civic ensured that phases one and two of the perimeter were surveyed, designed and printed in under two weeks and installed over three days, providing the client with a fresh, professional new fascia to their site, which is already attracting the attention of local passing potential home buyers.